Reed In The News

Travel Salem Honors Maitland, 7 Others Who Boost Tourism

May , 2011

Travel Salem Award Recipients

Travel Salem announced the recipients of its “Absolutely Fabulous” Awards at a recent luncheon at the Northern Lights Theatre Pub in South Salem.

Mayor Anna Peterson was there to help celebrate the event and read a proclamation from the City of Salem to recognize National Tourism Week.

The Ab Fab Awards recognize tourism industry partners who have gone above and beyond in 2010-11 to increase the economic impact of visitors. Among the movers and shakers whose collaboration, innovation, and vision were deemed “Absolutely Fabulous” was Reed Opera House VP-Creative Services Rebecca Maitland.

Travel Salem CEO Angie Morris presented Rebecca with the “Absolutely Carpe Diem” Award for researching, and making possible, tours of Downtown Salem’s Underground. Rebecca collaborated with retired Linfield College professor John Ritter in unearthing remnants of an underground life that existed more than a century ago.

“For seizing the opportunity of bringing to life another Salem cultural asset to share with visitors and the community,” Ms. Morris said, “we honor Rebecca Maitland.”

Other winners:

“Absolutely Pioneering” Award - Virginia Green.

“Absolutely Keystone” Award - Chemeketa Community College
For the way they champion education and training in the tourism industry!

“Absolutely Green” Award - Grand Cru Wine Tours – Byron Williams
For their commitment to having a sustainable business from first sip to last nibble.

“Absolutely a Home Run” Award - City of Salem Softball Program
For elevating Salem softball to the National level and bringing millions of dollars in economic impact to our community.

“Absolutely Gets it!” Award - Willamette Art Center – Karl Knudson
For the wonderful way they’ve brought art to the people!

“Absolutely Thinking Big” Award - The Confederated Tribes of Grand Ronde For their remarkable collaboration with our heritage sites to give visitors a truly authentic taste of Oregon.

“Absolutely Fabulous” Award - Ron Cooper
For the way his stellar photographs help brand and promote our beautiful region.

“We are extremely proud to honor these amazing people in the tourism sector, who, through their tireless work, creative energy and remarkable vision make the Salem area one of the best places on the planet to call home!” said Ms. Morris, about the recipients of this award. “They truly have demonstrated a commitment to creating the best of what Salem has to offer, helping strengthen community and building the travel industry in powerful ways!”

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